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With rapidly expanding populations, the demand for energy throughout the Middle East continues to surge upward. Recent reports state that as the region has demonstrated an extended level of stability, local and international organisations are now in a position to increase investment.
According to the World Energy Council, GCC countries will require a total of 100,000MW of power over the next ten years alone. Independent estimates suggest that USD$57 billion will be invested in the MENA region over the next six years to install new generation capacity, with total investment in the sector of USD$200 billion over the next 15 years. The Gulf region is experiencing a massive boom. Arab countries have introduced policies and reforms to open up the region's economies and reduce the role of the state with the aims of improving the investment environment and attracting foreign investment. These strategies, coupled with an increase in oil prices and investor preference towards the region, have allowed solid economic expansion across the region. The Middle East Electricity exhibition has been rated by exhibitors and visitors as the leading energy event of its kind anywhere in the world and provides the platform to increase returns from this growth.
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By exhibiting at Middle East Electricity 2008 your company will:
- Establish new business contacts
- Support local agents or existing clients
- Establish a presence in a new market
- Monitor activity of competitors
- Sell products & services
- Look for a local agent
Exhibitors View of Middle East Electricity 2007
97% stated that their overall objectives had been met
72% stated that they had met or surpassed their objectives in terms of short term sales
97% had met or surpassed their overall objectives in terms of establishing contacts for future sales
90% stated that the number of visitors met or surpassed their expectations
96% stated that the quality of visitors met or surpassed their expectations
89% were satisfied with the return on investment (value for money) from exhibiting at MEE 2007
72% stated that MEE is crucial to their marketing activity in the region
To download the full 2007 independent post-show report click here
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